A Global Technology Company’s partner network assists companies in building unique business offerings by using their company’s provided services. The Company strives to help and incentivize its partner network to achieve its goals through exclusive benefits. However, these benefits were outdated and didn’t excite or motivate the partner network, leading to less-than-ideal partner performance for the Global Technology Company. The Company wanted to optimize its benefits offerings to ensure all partners could find value in their program. To accomplish this, the Global Technology Company hired AG Consulting Partners to solicit partner feedback and create a lasting impact by switching the network’s technical benefits to be desirable to all.
AGCP consultants started by thoroughly assessing the current benefit’s website, support, management process, and tools. They gathered feedback from all relevant stakeholders, including a sample of partners, to gain insights into their experiences, pain points, and suggestions for improvement. Next, they analyzed the information collected about the benefits program during the assessment phase to identify gaps and areas that require improvement. Based on their findings, they developed a detailed implementation plan proposing changes to the network’s technical benefits, including moving from fixed benefits per partner level to an a la carte model to serve unique partner needs better. Recognizing that implementing these changes requires careful execution, AGCP consultants developed a comprehensive change management strategy to address potential resistance, foster a positive culture, and ensure smooth communication and adoption of the updates. Once the changes were in place, AGCP consultants established a continuous monitoring and evaluation system.
By following this step-by-step approach with help from AGCP, the Global Technology Company was able to update its website and communications platforms, optimize tools and team interactions, and create a more efficient benefits system all in time for their large partner conference.
Project successes include:
Researched the efficacy of the technical benefits approach with a representative segment of the partner community.
Implemented, gathered feedback, and revised several benefit iterations to optimize the benefits approach to serve partners at the highest level.
Collaborated with global technology company employees to help streamline changes and address concerns.
Successfully deployed final benefit approach before a large conference to maximize communications around new benefits.
These achievements reflect our unwavering commitment to nurturing solid partnerships and tailoring our services to empower each partner’s unique journey. Together, we are blazing new trails in the tech landscape and cannot wait to achieve even greater heights!
At AG Consulting Partners, we believe in taking care of our people first to enable them to bring their best to every client project. Our employees embrace the entrepreneurial spirit and embody our core values: transparency, stewardship, and intention. Founded in 2009, and headquartered in the Greater Seattle area, AG Consulting Partners is recognized as one of Inc 5000 and Puget Sound Business Journal’s fastest growing private companies.
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